14 min readNov 28, 2019


26th November, 2019

Guests: Mick Tsai — Co-Founder and CEO
Zac — Vice President of Product


Contentos is the biggest decentralized global content ecosystem. It is supported by Cheetah Mobile (600M+MAU) and various content-related services including (live streaming), Cheez (short video), PhotoGrid (photo) with over 60M overseas MAU combined.

Recently, we also introduce a new video products : COS.TV, a website which integrated with Contentos main-net and creators/audience can experience “Content mining” today!

We have attracted global investors in blockchain, internet, and VC community including Binance Lab, DHVC and IDG. After Contentos mainnet has launched on Sept./25 ( ), COS.TV and Photogrid are now fully integrated to the mainnet, we have reached almost 5K daily on-chain users and 40K daily TX.

Recently, a new community staking program has been introduced to community, reward will be paid out every 7 days to those whom votes our community block producers, annual return profit can be 600% or more, please check out this URL for more detail


Q. How Contentos planned to survive in deadly competition with a product like http://COS.TV which has so many competition in the market?

A. Centralized content platforms such as YouTube or Instagram now control everyone’s life, they are at the dominance position, but it does not mean a new content platform stands no chance to compete.

In fact, content creators always looking for a new way to monetize their content, as long as a new content platform can provide a new way to help creators get paid, it has it’s unique spot to survive even thrive!

So will leverage the nature of blockchain technology — to provide a transparent and creator-owned platform, let creators and core fans to enjoy the content and also facilitate the peer-to-peer content support such as donation or paid subscription.

Just on yesterday, released “GiftingVote” feature which allows fans to send GiftingVote to creators. 60% of profit of selling GiftingVote will be sent to creator directly, and 40% will be shared with all block producers since they are the infrastructure builder.

It is my believe that if we can find a new way to help creators monetize their content, we will make works in the market. I did this back in 2016 when I was the Liveme US GM, so I have strong confidence that me and my team can do this once again!

Q. I saw something fascinating, voting/staking program, up to 643% please how come you are giving this much and what are the modalities involved in staking.

A. The requirement of operating a block producer in Contentos does not really hard, but it still means a challenge work to most of regular community members. (for the detail requirement, I can share the medium post on our medium site)

but the core spirit of blockchain community is to make as many people can participate as possible, that’s why we decide to roll out the community voting program, share 80% of BP reward from content mining to anyone who casts the vote to the designated 7 community BPs.

reward so far is good, and we also know it can cover our operation expense with the rest of 20% reward.

The better thing will happened soon, since 40% profit of selling GiftingVote will be shared with all BPs, so our community BPs will also get these part of additional reward, this reward will be shared with anyone who vote these BP as well!

The potential revenue will be unlimited as long as we sell more GiftingVote! So I encourage everyone take a quick look of this voting program :

Q. Would it be easier for “long tail” content creators on YouTube, Twitch, etc. to monetize their content on Contentos and why?

A. In fact, long tail content creators now get harder and harder to monetize their content on YouTube or Twitch.

The key reason is the viewership distribution. YouTube intends to give their In-house content or “Brand-safe” content more exposure, which makes long tail creators hards to get viewership.

If your video/live stream cannot get enough viewership, you cannot acquire enough followers, which means you cannot be qualified to enroll platform partnership program and get Ad revenue share.

Meanwhile, since you cannot grow your fans base, you won’t be able to get business promotion deal. The key issue still the because it’s a centralized platform and you, as a creator, cannot change their mind since your are NOT part of them.

On the other hand, in Contentos ecosystem, the decentralized content platform, anyone who holds VEST (COS staking form), you are part of the ecosystem.

which means you will be able to not just monetize your content, receive Peer-to-peer support directly from fans, but also means you will be able to share the value generated from the ecosystem. You also got a higher weight when supporting others content.

Meanwhile, for any critical decision such as changing revenue split ratio, your VEST becomes a Vote, you will be able to participate the final decision as part of the community. I believe this will be one significant difference which any centralized content platform cannot offer.

Q. Most of investor just focus on the price of token in short term instead of real value of project. Can you tell us the motivation and benefits for investors to Cos long term?

A. Most of today’s blockchain projects does not have true usage, which means the valuation of a project cannot be judged by traditional measurement such as P\E ratio. That’s why most of the tokens’ price heavily fluctuated but in the end it’s keep going downward trend.

I personally believe whether it’s blockchain or not is not the key, as a product, the key is users want this product and love to use everyday. I will say today + contentos already achieve a small goal in the past 2 month work — reaching 10K DAU.

In fact, we got thousands of new users joined to everyday, based on the 3rd website traffic analysis tool: Alexa, global ranking is constantly goes up in the past 90 days (, now its rank #34071 worldwide, 90 days ago, it’s #143931! Data won’t lie! The value from user and true business need in the end will become the solid support of the project valuation, later then reflect to the token price.

The other part is our community BP program, we want to share the BP reward to as many voters as possible, make sure a self-sustainable system can be built under strong community support. It will later reflect to the value of the project as well once more and more people join the program.

Last, we are expanding to multiple countries, Brazil now is our largest user base, followed by Vietnam, we also have strong support from China, Russia and US. COS next main focus will be South Korea and some exciting news will be announced in the early of December in both Korea community and exchange listing.

So to me, I am not worry about short term price, BTC takes 10 years to reach today’s high, COS just started!
If I were you, I will hold COS at any cost!

Q. Contentos which aim to be the future Ethereum that accept all kinds of DApp. What are the level of expertise and experience of the team in blockchain ecosystem to achieve this?

A. I am a developr with 10 years software development experience, everything came from the technology breakthrough

To me, blockchain is a relatively young technology, so many teams and developers are exploring everyday, new concept come up every day, some works, some doesn’t.

But the core thing remains the same — building a good product that millions of users want it, otherwise any cool, fancy technology does not create business value.

So to me and my team, we already use Contentos project proves that we are capable to build a successful blockchain project and serves thousands of daily active users.

Meanwhile, we open sourced everything, not just part of a module, but everything on Github to community developers, cause I believe without open source, there is no trust in blockchain.

in the past 18 months, we’ve published monthly development progress report constantly. And most important, my developers previously worked on several world first class level Android utility App such as Clean Master or Liveme live streaming app.

These apps served over 100M daily active users. That’s why I strongly believe our team is capable to fulfill our goal, and as the matter of fact, we are fulfilling the goal with each deliverables we made in the past 18 months.

Lastly, we are not alone, in our partnership, we got some great, strong teams to work with us such as Harmony.ONE or MATIC. Together, we will be able to explore something that beyond the existing boundary, and we will success!

Q. Why needs mobile number instead of email, while signup?

A. To set up an email account is much easier than getting a phone number, we try to avoid most of the fake account with this approach.

Q. Suppose in the future a whale (or even group of whales) with full bags of COS will appear on the platform and will vote.

A. #1. That’s why we introduced GiftingVote, holding large amount of VEST can give you lots of voting power, it’s similar to STEEM, but it has no cost to holder when he give the vote, in our design, the true game changer is GiftingVote which can significantlly boost your content weight, but it cost COS from gifter, so if a gifter spend more, creator and BPs gets more. If you ask Whale to pay, it become a cost to him!
#2. Ontology also helps us in terms of technology design, they are very skillful team, it truely helps a lot

Q. Yesterday Contentos launched #GiftingVote program for Content creators . What is the main purpose of this program and how does it works ?

A. The core idea is first let creator earn more, 60% gifting vote will be convert to VEST and send to creator directly, 40% will be shared with BPs since BPs is the infrastruture owner. Meanwhile, in the later update, receiving more GiftingVote will help a creator earns more from content ecosystem reward since we give giftingvote more weight compare with Like.

Q. The SF Game Oasis Hackathon development program was made, involving 21 teams, including Celer Network Matic and Cocos projects. What contribution did these teams make to the development project? What features did they work on? Do you believe that interest in blockchain games will increase more in the future?

A. I enjoyed a lot during the Hackathon. The team we selected as our MVP is from India and they actually made an amazing project that is nearly production ready. They leveraged as video platform to show cricket information. And they use COS token as the wage for users to bet on sport result. Find out more here:

Q. I have seen an interesting thing in contentos ecosystem is Voting node, this also brings cos to users, can you tell me more about this interesting thing?

A. you can vote for official BPs running by Contentos Foundation and get Voters reward! According to Contentos whitepaper, 30% of eco-reward and 30% of jumpstart reward goes to block producers. Contentos Foundation will share the received jumpstart reward, approximately 80% of overall block producer reward, with every account that votes for Contentos Foundation official BPs. Seize the chance and cast your vote to Contentos Foundation official BPs!

Q. ONLINE SALERS using FACEBOOK and YOUTUBE in their online saling,, encounter some PROBLEMS when facebook and youtube change their ALGORITHMS cause they felt it very hustle and cause them to lost some moneys.

Is CONTENTOS can solve this problems?

A. Great question, yes, centralized platform such as YouTube change their algorithm all the time, which affect all creators. We intend to use an open algorithm to select and recommend content to audience, and for those good content, the VEST will be part of factor which will affect algorithm selection, so for the very first time, creator will have the way to decide their fate in the algorithm, and it will be open sourced as well.

Q. According to your concept, Contentos looks like Decentralized version of YouTube ! But currently, YouTube is a great Competetor for You ! What do you think, Can you Beat YouTube like Platform ?

A. There are several similar content blockchain projects, but none of them have the advantages we have (Product, Content, and Users). We will say true competition is fighting against YouTube or Instagram. After all, if we build a content app, it needs to be used by users, not just for crypto investors.

Q. For Contentos, What do you think of the future of DeFi in this space? Will DeFi one day take over the traditional financial systems? In my opinion, DeFi brings a lot of benefits to users, but, in fact, DeFi conflicts about benefits with the Bank. How do you solve this problem?

A. For any project that leverage token econemy, I think De-Fi is no doubt a field that we’d touch. That’s also why we have our community BP voters reward. We want our community members to benefit from the growth of Contentos ecosystem by holding our token and doing positive contribution to the ecosystem. Check out more here:

Contentos Foundation BP Voters Reward

Vote for Contentos Foundation official BPs and get rewards! Contentos Foundation will share 80% of the received block production reward with every acc…

Q. As we already know BITCOIN right now is extremely DUMPING,BITCOIN price crushing Very Low, there are some Articles, News state that “Cryptocurrency is CRUSHING” there is some people said that “this is the END of Crypto”

1. Does this CRISIS IN Crypto DIRECTLY AFFECTS Contentos?

2. What are your PLANS,ACTIONS,SOLUTIONS in respond with this CRYPTO CRISIS?

A. Just like I’ve said, price is short term, key is how to build a product that everyone wants it. That’s the most fundemental business rule. and that’s my goal, I am not worry about token or BTC price since if we cannot build valuable product, price suppose to go down. I am glad now we have some achievement in, which will be a good start to this project even there is no token.

back to BTC, just HOLD, everything will be fine

Q. Which countries is Contentos focusing on for growth?
Are the present markets with huge data sources like India and China is your target markets?

A. China is one of our earlest developed country, but now we more focus on Brazil, Vietnam, and South Korea. As for India, actually some of you or your friends perhaps are the users of Photogrid, Liveme or Cheez today already, so it just matter of time when you or friend of you see COS and Contentos technology in India.

The Champion team of game oasis hackathon is from India. And India Market is one of our important market,too. Currently we have a india telegram community. We are looking forward to more opportunity in India.

Q. What different types of features & functions do you provide to your users which help them to trade easily, successfully & smoothly?

A. The most effective way to help users trading easily is by listing on numerous and the most popular crypto exchanges. That’s why we work closely with Binance,, Bithumb Global. Also we have been listed on where users can apply for debit card and spend cryptos as convenient as cash.

Cryptocurrency in Every Wallet:tm: | Best Place To Buy Sell Store Crypto | is the pioneering payments and cryptocurrency platform. Our wallet app allows you to buy, sell, send and track cryptocurrencies, such as bi…

Q. Contentos seems quiet at India market, how do you see Indian community? could you tell me which strategy will COS expand community at India, and are you looking more partners at here?

A. I am very optimistic about India market, as the second largest population country in the world, it definitely has very strong potential in terms of crypto adoption. We will leverage product to land to India first, let India people to experience the, photogrid first, as for COS crypto community, I love to explore more cowork opporitunity with great community such as Cryptoverse. We also have a strong friend — MATIC in India as well!

Q. Where do you and the $COS team see the world of blockchain being in years to come, and how will cos change the landscape of the cryptocurrency space in years to come?

A. I believe more team like Contentos team will focus on building true, high quality products and do true user acquirision, let users start using product which powered by blockchain technology. Once we see this become massive adaption, it will be the day of next phase of blockchain.

Q. How can basic user make money on your platform?

A. I won’t say make money from platform, but the best way is contributing high quality, original content!

Q. Why do you need both VEST and COS? What is the role of VEST and COS in the Contentos ecosystem?

A. VEST is the staking form of COS, you cannot trade VEST on market (via Binance or any other exchange), but by holding VEST, you can vote BP, you can participate Contentos governance and you have a better voting power.

Q. You organized an AMA session very rewarding and received a lot of questions related to utilities and technology, future vision, …
So now I want to ask what do you want to receive from the community?

A. As a project, we seize the chance to introduce ourselves to as much people as possible. We hope to attract users who’d think content industry needs some new tech and stimuli. We also hope to connect to more potential partners no matter they are content creators, content community or developers. We are very open-minded to any possible cooperation, as long as it’s positive to the content ecosystem and benefit the content industry and our users.

Q. What are the unique advantages of Contentos over than the similar projects?

We will say any content ecosystem, either centralized or decentralized, needs to create a good product and have real content creators to work with it.
so Contentos has its very unique advantages:
we already work with 3 major content apps, PhotoGrid (photo), LiveMe (live streaming), and Cheez (video).

These apps came with a large amount of content and creators worldwide.
These apps have a large user base. These advantages are something you cannot see in most content blockchain projects.

Q. Suppose that a data was uploaded by “User X” one of your platforms, dapps. The data uploaded is a crime-related in Y country. What is your approach when Y country applies to you to obtain data for “User X” ?

A. Good question! as the blockchain, actually, data are all transparent. Especially Contentos stores all content behavior engagement data such as you’ve like a video or comment something. On the other hand, if a country Y asked to video with proper legal action to, based on the legal requirement, it is possible to us to work with them, imaging what if its child porn issue? we got to help

Q. I am a famous youtuber/streamer in Facebook (not much) by playing Mobile Legends. Can I used you project to earn money?

A. We’d like to invite you to publish your gaming video on COS.TV. When your content is there and receives likes or “GiftingVote” from your fans, you’ll receive COS eco-reward. Some of the videos on haved made some sensible reward. Check it out!

Learn More About Contentos…

From our website, or join official Contentos communities on your favorite platforms to stay up to date!

📣 Telegram

📣 Twitter

📣 Facebook

📣 YouTube

📣 Medium

📣 Reddit

Contentos is a public-chain project for the global digital content industry. With blockchain technology, Contentos focuses on solving the challenges of today’s centralized content platform, including content distribution, content monetization, property rights confirmation and property management, etc. Contentos is committed to empowering creators so that they can generate reasonable revenue through the creation and promote effective collaboration with advertisers, fans and other creators, so that the overall ecology is enhanced by the positive contributions of users.

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